ELEARNING PATHS → DIGIMIND SOCIAL FUNDAMENTALS (for end-users)

2. LISTENING


Description
This section guides you through the Listening module. You will start by discovering the fundamentals of social media monitoring and learning how to use the filters. Upon completion, you will be an expert in working with the Mentions stream, the 5Ws, and our amazing Compare feature. A glossary of useful key terms is available in the Files section.

Section length: 13 units, with a 7 question quiz
Estimated time commitment: 60 minutes
Content
  • 1. Introduction to the Listening Module
  • 2. How Are Mentions Collected? Introductory Notes for Readers
  • 3. Filters for Listening
  • 4. Working with Tags - Case Study: Smartphone Manufacturers
  • 5. The Mentions Stream
  • 6. More Actions for Working with Mentions (Optional)
  • 7. 5Ws Analysis Overview
  • 8. The 5Ws - What
  • 9. The 5Ws - When
  • 10. The 5Ws - Where
  • 11. The 5Ws - Who
  • 12. The 5Ws - How
  • 13. Deep Compare
  • Quiz Time: Test your Knowledge
Completion rules
  • You must complete the test "Quiz Time: Test your Knowledge"